Google Ads and Online Advertising Courses
Our Online Ads and Google Ads Courses in Singapore provide you with the skills to create and manage effective advertising campaigns on platforms like Google Ads and Meta Ads (Facebook Ads and Instagram Ads). Learn how to target your ideal audience, optimise your ad campaigns, and measure your ROI.
*Funding not applicable to all courses. Refer to individual course pages for funding eligibility
Our Clients
Why Attend Google Ads and Online Ads Courses?
Effective advertising is crucial for reaching your target audience and driving business success. Our Google and Social Media Ads courses—including the flagship Google Ads Course Singapore—equip you with the knowledge to build targeted campaigns that deliver measurable results. Whether you’re a business owner, a marketer, or simply looking to enhance your digital skills, you’ll gain valuable insights and practical knowledge.
Target Your Ideal Audience
Use advanced targeting techniques on Google Ads and Facebook to reach specific demographics, interests, and behaviours. In our courses you’ll practice crafting campaigns that align with your business objectives and customer journey stage, ensuring your ads are seen by the right people. Extend your skills across Google’s Search, Display, and Video networks, while staying within your budget and tracking ROI with confidence.
Drive Conversions
Learn to create persuasive campaigns that drive conversions and generate leads. This includes ad copywriting, bid optimisation, and compelling calls-to-action that push visitors toward purchase. During the hands-on you’ll learn to split-test landing-page variants, refine Quality Scores, and apply creative best practices for search, display, and social.
Optimise Your Ad Spend
Discover how to improve performance and lower costs through bidding strategies, ad extensions, and structured A/B tests across Google Ads and Meta. We cover features like choosing the right bid type, and cross-platform budget allocation so you can stretch every marketing dollar in Singapore’s competitive SEM landscape.
Measure Your Results
Use GA4, Google Ads reports, and Meta Ads Manager to track performance, calculate ROI, and extract actionable insights. You’ll build custom dashboards, compare attribution models, and link conversion paths to campaign objectives with core competencies tested in individual project presentations.
Google Ads and Online Advertising Courses
Google Ads
Our Google Ads course Singapore is essential for businesses to reach their audience online. This 2-Day WSQ course covers everything from ad setup to campaign optimisation. Learn search and display ads (SEM & PPC), audience targeting, keyword research, budgeting, and analysing key metrics. Hands-on projects ensure practical skills for planning, executing, and optimising Google Ads campaigns.
Facebook and Instagram Marketing
With billions of users on Facebook and Instagram, this 2-Day WSQ course teaches you how to effectively market on these platforms. Learn current trends, organic strategies, and how to create and execute ad campaigns. Gain skills in audience targeting, creative best practices, crisis communication, and brand equity through hands-on projects to apply real-world marketing strategies.
Digital Advertising
Digital advertising is essential for any marketing strategy, with businesses increasingly shifting to digital platforms. This 2-Day WSQ course equips you with practical skills to create, optimise, and measure digital ad campaigns. Learn media planning, budgeting, and using tools to maximise performance. Gain hands-on experience to apply effective strategies in today’s digital landscape.
Advanced Digital Advertising
This 2-day WSQ Advanced Digital Advertising course dives deeper into digital advertising, covering key channels like search, social media, programmatic, and video advertising. Learn to amplify your brand’s reach, execute advanced strategies, and assess campaign performance. Gain practical skills to craft compelling campaigns that align with your brand’s goals and manage advertising operations effectively.
Why Learn With Us?
Earn Your Certification
Earn a certificate of completion, validating your dedication to continuous learning and upskilling, while also enhancing your professional credibility.
Learn from Industry Veterans
Our training courses are taught by seasoned experts in their respective fields, who bring years of practical experience to add to your learning journey.
Immersive Learning and Up-to-date Curriculum
Upskill with up-to-date courses to keep up with the fast-changing industry and gain latest industry insights. Dive into hands-on immersive learning experiences that are applicable to real-world scenarios.
Funding Options Available
Multiple funding options are available for eligible learners to help ease your financial worries and support your path to a better career.
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