Social Media Marketing Courses
Our Social Media Marketing Courses provide you with the skills and knowledge to effectively leverage social media platforms to reach your target audience, build brand awareness, and drive engagement. Learn how to create compelling content, optimise your social media profiles, and measure your campaign success.

*Funding not applicable to all courses. Refer to individual course pages for funding eligibility
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Why Attend Social Media Marketing Courses?
Social media platforms offer immense potential for businesses and individuals to reach their target audience, build brand awareness, and drive engagement. Our Social Media Marketing courses equip you with the practical skills and knowledge needed to effectively utilise platforms such as Facebook, Instagram, TikTok, and X (formerly known as Twitter) and achieve your marketing goals.
Expand Your Reach
Strategic planning is the first step to real growth. In our courses you’ll map clear objectives, segment audiences with data, and choose the right mix of social media platforms, whether it is Facebook, Instagram, TikTok, X or others, for each segment. Guided exercises walk you through competitive benchmarking and a media-plan framework, so every post, reel or ad is placed where it can earn maximum impressions while staying consistent with organisational policies and brand voice.
Drive Engagement
Great results come from purposeful content. These courses dive into storytelling techniques, creative tools and audience-engagement guidelines that transform one-way posts into lively conversations. You’ll practise scheduling, community-management workflows and conflict-resolution tactics, ensuring replies stay on-brand and timely. By the end, you’ll have a reusable content calendar and engagement playbook ready to deploy across all major social platforms.
Generate Leads and Sales
Turning interaction into revenue is crucial for any social media marketing strategy. In these courses you’ll implement your social media strategy, allocate resources, and run live campaigns—then evaluate them against success metrics such as cost-per-lead and conversion rate. Hands-on activities will enable you to prove ROI to stakeholders and scale winning tactics without blowing the budget.
Stay Ahead of Trends
Platforms evolve weekly, and so should your strategy. Our courses show you how to track algorithm updates and emerging formats using analytic dashboards and social-listening tools. You’ll learn to spot early warning signs of crises, handle escalated complaints, and update your media engagement plan for continuous improvement. The result: a future-proof approach that keeps your brand relevant and resilient.
Social Media Marketing Courses
Social Media Marketing
Social media is an integral part of daily life, with platforms like Facebook, Instagram, and TikTok consuming more of our time. How can brands leverage this? The WSQ Social Media Marketing course equips digital marketing professionals with essential knowledge and practical skills to navigate the evolving world of social media marketing. The course covers social media concepts, platform features, and strategies for crafting and executing effective campaigns.
Advanced Social Media Management
Managing social media can be overwhelming with algorithm changes, crises, and brand consistency challenges. Our 2-Day WSQ Advanced Social Media Management course equips you with the skills to use advanced digital marketing models, processes, and analytics tools. Learn to plan, execute, and measure campaigns, focusing on ROI. By course end, you'll confidently manage your social media presence and establish effective policies for your organization.
TikTok Marketing
TikTok has become a key platform for engaging younger audiences. Our WSQ TikTok Marketing Course in Singapore provides marketing professionals with the tools to craft compelling content, run successful campaigns, and optimize strategies using analytics. By the end, participants will confidently plan, execute, and analyze TikTok campaigns to drive real results and lead in digital innovation.
Facebook & Instagram Marketing
With billions of users on Facebook and Instagram, mastering these platforms is key for businesses. In this 2-Day course, you’ll learn the latest marketing trends, organic strategies, and how to create effective ad campaigns. Gain skills in audience targeting, creative best practices, and crisis communication. Hands-on projects will help you plan, launch, and evaluate campaigns for real-world success.
Why Learn With Us?
Earn Your Certification
Earn a certificate of completion, validating your dedication to continuous learning and upskilling, while also enhancing your professional credibility.
Learn from Industry Veterans
Our training courses are taught by seasoned experts in their respective fields, who bring years of practical experience to add to your learning journey.
Immersive Learning and Up-to-date Curriculum
Upskill with up-to-date courses to keep up with the fast-changing industry and gain latest industry insights. Dive into hands-on immersive learning experiences that are applicable to real-world scenarios.
Funding Options Available
Multiple funding options are available for eligible learners to help ease your financial worries and support your path to a better career.
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