Do you know that Singapore has one of the highest internet penetration rates in the world, with over 84% of the population being active internet users? Moreover, the e-commerce market in Singapore is getting bigger every year. Experts predict that it will keep growing...
In today’s digital age, where social media platforms dominate our daily lives, influencer marketing has become a powerhouse strategy for brands to connect with their target audiences. What started as a novel approach has now evolved into a multi-billion-dollar...
In the buzzing world of digital marketing, one term that’s consistently echoed across meetings and brainstorming sessions is ‘customer engagement.’ But what exactly does it mean, and why is it essential for businesses? In Singapore, consumers are bombarded with...
In the heart of Singapore’s bustling workforce, the landscape is ever-changing, demanding adaptability and continuous growth. Let’s talk about something that’s on all our minds: our careers. Adapting to Industry Shifts As industries evolve at lightning speed,...
Have you ever typed in your own business on Google and wondered why you don’t see it on the first page of the search results? You are not alone. Many Singaporean business owners or digital marketers face this challenge in an increasingly competitive digital landscape....