Website Conversion Rate Optimisation? You Probably Know More Than You Think

About the Webinar

Struggling with CRO strategies? You’re not alone. But what if the insights you need to boost your website’s conversions are already within your reach? Join our 1-hour webinar to uncover actionable strategies that unlock your website's hidden potential and achieve higher conversion rates, tailored specifically for the Singaporean market. Stop waiting for a conversion breakthrough and register now!

Webinar Outline

• Introduction
  • Welcome and Introductions
  • Why CRO Matters for Singaporean Businesses
• Unlocking Your CRO Potential
  • Reframing Your Approach: Leveraging Existing Customer Knowledge
  • Common Conversion Roadblocks for Singaporean Webites
• Simple & Actionable CRO Tactics
  • Call to Action Optimisation for Local Audience
  • A/B Testing for Conversion Wins
  • Mobile Optimisation for Singaporean Users
  • Leveraging Social Proof and Testimonials
• Free & Powerful CRO Tools for Singapore
  • Utilise Free Analytics for Conversion Insights
  • Affordable CRO Tools You Can Use
• Wrap-Up and Live Q&A
  • Key Takeaways & Recap
  • Live Q&A and Audience Discussion

About the Trainer (Elizabeth Taylor)



Elizabeth Taylor

Elizabeth is a seasoned digital marketing professional with a deep commitment to empowering professionals at all levels to thrive in the ever-evolving marketing landscape. With over 25 years of experience at industry leaders like Warner Bros and Universal Pictures, she possesses a keen understanding of the complexities of digital marketing. Witnessing firsthand the challenges faced by businesses while founding and growing her own consultancy, Elizabeth champions a thoughtful and results-oriented approach to marketing strategy.

Beyond her established expertise in LinkedIn, content marketing, and digital marketing overall, Elizabeth is a frontrunner in leveraging AI to enhance marketing communication. She leads a powerful AI-powered digital marketing group program and conducts intensive 2-day AI content marketing courses. Since relocating to Singapore, Elizabeth has designed and delivered impactful digital marketing training programs for esteemed global organizations like Moet, L’Oréal, and Shiseido, and has fostered the successful launch and growth of numerous startups. Her passion for knowledge sharing has equipped over 1000 executives across Southeast Asia with the tools they need. Elizabeth brings a focus on clarity, strategic planning, and actionable advice to every engagement, ensuring participants gain practical skills applicable to their businesses.

Elizabeth holds a master’s degree in marketing and a recent postgraduate certificate in education. She has also earned the Advanced Certificate in Learning in Performance while in Singapore and is currently pursuing her International Coaching Federation accreditation. When not guiding businesses to digital marketing success, Elizabeth enjoys exploring Singapore's nature with her husband and two children. An avid traveler, she seeks to discover new corners of the world during her time in Southeast Asia. As your trusted advisor, Elizabeth leverages her extensive experience, practical approach, and cutting-edge knowledge of AI to help you navigate the digital marketing landscape and achieve your business goals.