The 5-Steps of Design Thinking

Course Description

Whether you are an entrepreneur or a regular Professional, Manager, Executive, Technician (PMET), innovation is key to propelling you and your business / organization into the future.

As human beings, we are all wired to create – whether it takes the form of a new product or service, or simply a review of existing processes to improve efficiency. But in order to determine if an idea is a good one, one first needs to have an understanding of the problems and issues faced by people and/or users on the ground.

As an iterative process that emphasizes a human-centred approach, Design Thinking (DT) can help to sharpen such ideas, ensuring that solutions are continually refined to better meet needs and address pain-points.

Course Objectives

By the end of the course, you would be able to:

  • Apply observational techniques, and other primary and secondary research skills in order to gain insights on user needs and pain-points
  • Put together a user/persona profile based on research conducted
  • Craft and define a clear problem/needs statement
  • Ideate and brainstorm solutions using clustering
  • Build a simple prototype
  • Test the prototype, and make relevant improvements using feedback gathered from the test

Course Outline

Empathise
  • Using the S-P-I-C-E framework to identify needs and pain-points of others
  • Using the P-O-E-M-S observational technique to identify potential issues & opportunities for intervention
  • Employing questioning techniques to dig deeper
  • Collecting primary data
Define
  • Generating data points/insights from the primary data set
  • Clustering data points/insights to identify specific user needs
  • Crafting a persona based on insights from the data set
  • Crafting a needs statement based on user needs
Ideate
  • Thirty Circles, One Minute activity
  • Identifying design criteria based on user needs
  • Applying P-O-E-M-S to further refine design criteria
Prototype
  • Crafting a user journey / timeline
  • Using concept sketching / storyboarding to develop a prototype
  • Using simple equipment to develop a prototype
Test
  • Prototype showcase
  • Collecting and analysing feedback
  • Making recommendations to improve the prototype

The 5-Steps of Design Thinking

Course Duration:

1 Day (9.00am – 5.00pm)

Course Fee Details:

S$654 (incl. of 8% GST)

This course is not eligible for SDF Grant.

Course Schedule

Course NameCourse CodeVenueApril 2024May 2024June 2024July 2024August 2024September 2024
The 5-Steps of Design ThinkingASKSDTHotel23-23-

Nett Course Fee
$648