Crisis Management and Communication
Course Description
We all know the consequences of mishandling a crisis can range from a relatively minor one to an uncontrollable devastating situation. However, we cannot avoid crisis. A good management and communication plan can minimize or remove the damages involved. The ultimate goal is to prevent or significantly reduce the risks involved such as operational disruptions, harm to reputation, injuries or financial damages.
This course aimed at helping participants understand the fundamentals of planning for and managing a crisis when it occurs. The workshop will cover principles and approaches to be applied in dealing with a crisis.
Aspects of crisis prevention which includes managing issues as they evolve and anticipating disasters, will also be presented and discussed.
Through case studies of organisatons that have dealt with crisis situations and group discussions of lessons learnt, particpants will acquire the ciritcal skills and knowledge required in order to plan and manage a crisis effectively
Course Objective
At the end of this course, you should be able to:
Develop a conceptual understanding of crises and issues, recognising the differences
Develop awareness on managing communication when dealing with crisis situations
Develop a deeper understanding through case studies and developing checklists
Develop a conceptual understanding of crises and issues, recognising the differences
Develop awareness on managing communication when dealing with crisis situations
Develop a deeper understanding through case studies and developing checklists
Course Outline
You will be learning the following:
What is a Crisis, recent global trends and perspectives.
Issues which do not need a crisis-level response.
Interdepartmental relations, data bank, spokespersons,
Confidence-building versus being under siege.
Dealing with the Crisis and managing both internal and external
Group work, managing crisis communications in a given scenario
Definitions and types of crises
The cycle of crisis management and dealing with the stake holders
Prevention aspects which focus on knowledge management.
Case studies to discern the approach taken by the communications team.
Make Communications Matter, guidelines on handling a crisis with empathy, accuracy,
Best practices in the industry and how to adopt them
Course Fees And Grants
$648.00 per participant (Inc. 8% GST)
No SDF grant.
Absentees will be charged the full course fee.
Our Corporate Partners
Previous
Next
What Our Students Say
Previous
Next
